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Bēhence: Uth Oye! playing cards by Shehzil Malik & Naveeda Javed

17 Mar
Art Direction & design of cards: Shehzil Malik
Artwork featured on cards: Shehzil MalikNaveeda Javed
Creative Direction: Babar Rashid Khan
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A limited edition pack of playing cards featuring the Uth Oye! portfolio was given out at the launch of the brand’s flagship store in Lahore. Each card contains a unique Uth Oye! artwork that was used for the brand’s collection of t-shirts, accesories, shoes, as well as for the murals in the retail outlet.” ~ Shehzil Malik
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